This article deals with app development however the concept will work for more than app's. It is a market first approach and you could use the same methodology for social media applications.
See what is being used, look for what is that you could bring to that market and make it better. Apply your tools and knowledge.
Many years ago (early 60's), when I was an assistant purchasing agent in a hospital in East Orange NJ, I saw a quotation by Thomas A. Edison; "There's a better way to do it better - find it!" I guess that could be the one thing that drives me to this day.
How can we get better at everything we do? That includes living, family, work, and play.
It's all about FOCUS - focus on the market and stay tuned in.
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